How to create a value ladder for SaaS agencies

In this video, I explain how to create a value ladder for SaaS (Software as a Service) agencies. I emphasize the importance of targeting existing customers and offering free value to capture contact information. I also discuss the benefits of providing low-priced options and offering high-level accounts and integration to move up the value ladder. I explain how reselling high-level software can help to generate leads and income. I also highlight the value of determining the worth of time and pre-qualifying customers before offering services. By building a business on leads income, agencies can run paid ads and save time.

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